The Impact of Fintech on Financial Wellbeing.
3 min readFintech startups offer individuals, small businesses and investors cheaper, simpler solutions to traditional financial products like robo-advisors, payments apps and credit cards.
Finances are optimized by fintech with easy to use apps for better decision making and learning. But how does it work within the economy?
Improved Access to Financial Services
Finance tech is changing the way that millions of people can access finance, through mobile payments and peer-to-peer lending platforms, digital versions of banks for consumers without bank accounts and lending establishments. What’s more, there are other data models changing credit scoring and providing loans to those with sub-optimal credit histories.
Customers are also impressed by how conveniently fintech products help them manage their money and take better decisions, whether it’s in helping consumers understand spending habits and simplify budgeting, encourage saving practices, or provide investment tools, fintech is also making economic volatility less overwhelming.
According to Plaid’s research in 2022, on average, consumers who use fintech every day see an average of 46% increase in their financial goals.
Increased Productivity
This can also be helped by fintech products to work with workers who are struggling financially at work. They provide easy payment methods, such as on-demand pay (EWA), that grant workers more freedom and control over their spending and saving. And many fintechs also have built-in financial wellness tools to enable users to manage their money themselves.
Fintech companies also provide tools to automate marketing, risk management, operations and customer service activities – enabling firms to reduce costs and increase profitability without compromising service quality. Robo-advisers such as Betterment use algorithms to automate investment advice while cutting the costs involved – savings which they then pass onto customers – a strategy which has helped some fintechs attain three times faster growth than banks over time.
Reduced Costs
The best part about Fintech is not only that they’re easy to use but often cheaper. Trading fees for mobile stock apps such as Robinhood are not charged while P2P lenders such as Prosper Marketplace, LendingClub and OnDeck tend to pay lower rates than banks.
Financial wellness services open their doors to anyone without upfront costs or high fees We don’t want to suppress innovation, omit benefits or create barriers to the benefit of marginalised populations when it comes to fintech regulation.
Improved Customer Service
Banking is made easy through fintech as you’re just a few clicks away in an app and no more time-consuming and energy-consuming steps to complete it.
Customers are grateful for this greater ease, and hence demand is increasing for digital banking products that are always available and have an intuitive experience.
As fintech businesses spread, they have to watch for threats that can impact customer experiences. Unskilled money making might lead to unqualified spending or investments. This is why fintech companies must focus on low-income clients and do research and development in this area to mitigate these risks and develop best practices in bringing their products to this group.
Enhanced Security
Finance technology is for saving and spending management; secure financial data and transactions. You can trade stock with low or no fee through Robinhood, Oscar and on P2P lending platforms like Prosper Marketplace, LendingClub, OnDeck for fast loans for small businesses.
These technologies give people back their money, and reduce stress and mental health issues. People who own five or more fintech apps benefit in a way they cannot get from only one or two. But fintech success is all about cost management to ensure sustainability, and a conservative growth strategy with clear market fit and secure cyber defense.